is a youth startup education program started to share Coway's business know-how and challenge experience with youth to create shared value.Building on Season 1 experience, Underdogs took charge of planning and operations in Season 3. Unlike Seasons 1-2, Season 3 was a hands-on program for youth to grow as entrepreneurs, conducted over 6 weeks in 4 stages: Stage 1 insight lectures by tech startup field experts, Stage 2 hands-on workshop concretizing businesses with Underdogs' 7-step startup methodology, Stage 3 mentoring from investors and startup experts, and Stage 4 demo day pitching business models.Among 26 Season 3 graduates (46 people), 6 teams presented business plans, and 'Petfit,' a pet lifecycle health management IoT solution, won the final, receiving 10 million won in startup support.